1. Personal information we collect
When you visit the website, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse, we collect information about the pages or products you view, referring websites or search terms, and how you interact with the site. We call this automatically collected information “Device Information.”
We collect Device Information using:
- Cookies — data files placed on your device that often include an anonymous unique identifier.
- Log files — records of actions on the site, including IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
- Web beacons, tags, and pixels — electronic files used to record how you browse the site.
When you make or attempt a purchase, we collect Order Information, including your name, billing and shipping address, payment information (such as credit card numbers processed by our payment provider), email address, and phone number.
In this Privacy Policy, “Personal Information” means both Device Information and Order Information.
2. How we use your personal information
We use Order Information to fulfill orders placed through the site, including processing payment, arranging delivery where applicable, and sending invoices or confirmations. We also use it to:
- Communicate with you about your booking;
- Screen orders for potential risk or fraud; and
- When in line with preferences you have shared, provide information or advertising related to our products or services.
We use Device Information to help screen for risk and fraud (in particular, your IP address) and to improve the site, for example by understanding how customers browse and assessing marketing campaigns.
SMS program
4. SMS and text messaging
If you opt in at checkout or otherwise consent, we may send automated, reservation-related text messages about your booking. These may include schedule changes, weather updates, waiver reminders, arrival instructions, and similar operational notices. Consent is not required as a condition of purchase.
Message frequency varies and is typically a small number of messages per booking (usually fewer than 10), depending on tour date changes and operational need. This is not a recurring marketing subscription.
Message and data rates may apply. Reply STOP to opt out. Reply HELP for help. You may also contact us at info@freedomtours.com or (555) 123-4567.
We do not sell, rent, or share mobile phone numbers with third parties or affiliates for marketing or promotional purposes. We use a messaging provider only to deliver messages. Carriers are not liable for delayed or undelivered messages.
5. Advertising
We may use Personal Information to provide advertisements or marketing we believe may interest you. You can learn more about targeted advertising from the Network Advertising Initiative, and opt out using:
6. Data retention
When you place an order through the site, we keep Order Information for our records unless and until you ask us to delete it, subject to legal and accounting requirements.
7. Your rights
If you are a European resident, you have the right to access personal information we hold about you and to ask that it be corrected, updated, or deleted. Contact us to exercise that right.
If you are a European resident, we process your information to fulfill contracts with you (for example, an order) or to pursue the legitimate business interests listed above. Your information may be transferred outside of Europe, including to Canada and the United States.
8. Changes
We may update this privacy policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.
9. Contact us
For more information about our privacy practices, questions, or complaints, email info@freedomtours.com or write to:
Freedom Tour Company8045 NW Gainesville Road
Ocala, FL ZIP Code
USA